The building is located at the junction of the Yaroslavl highway congress in Pushkino and the Old Yaroslavl highway. This turn of the road and became a form-building solution for the facades. The smooth bend of the main facade makes the image of the building dynamic, constantly changing as you move along the highway. Brightness and conciseness of the decision of volumes of a shopping and entertainment complex are called to become a dominant of the surrounding building and the center of attraction for city residents and passing cars.